Marketing is one the most important factors for attracting new customers and companies spend huge sums of money on marketing. Therefore smart spending can have a big impact.

Customer Demographics Analysis

If you understand you customers you can better direct your marketing budget to the right user groups. We can help you understand your customers using customer demographics analysis.

Promotion Optimization

Say you have a product and want to put it on limited-time-offer (LTO) some months of the year. There are two analytical questions that need to be answered properly to get the most out of LTOs:

  • How many dollars the discount should be?
  • Which months of the year work better for an LTO for that product?

We can help you answer these types of questions so you can make data-driven decisions.